Free tool
What are missed calls costing your clinic?
A quick, honest estimate: how much revenue is at risk when calls go unanswered, and how few recovered calls cover an answering service. Conservative defaults, every field editable, no sign-up. A missed call is first a worried pet owner — the dollars are the second concern.
Your numbers
Adjust any field to match your clinic. The estimate updates as you type.
Estimated monthly revenue at risk
$3,375
Roughly $40,500 a year — pet owners who called, did not reach anyone, and booked elsewhere.
Break-even
6 calls
Recovering just 6 calls a month covers the cost of the service. Everything beyond that is a pet owner helped and revenue kept.
This is a planning estimate, not a guarantee. Your real results depend on actual call volume, case mix, and local market.
Run this with your real numbers on a demo callBehind the numbers
Every assumption, explained.
No black box: here is what each field means and why the default is deliberately conservative.
- Average calls per month
- Every inbound call to your clinic — bookings, refills, questions, worried owners, and vendors. The default of 600 (roughly 25–30 calls per business day) is modest for a small-to-mid clinic; many handle far more.
- Estimated missed-call rate
- The share of calls that reach voicemail, ring out, or hit a busy line. The default of 15% is intentionally low — most clinics underestimate lunch, overlap, and after-hours misses until they review their phone logs.
- Average visit value
- A blended figure across wellness exams, sick visits, and procedures. The default of $150 is deliberately conservative — it ignores the much larger lifetime value of a new client entirely.
- Missed callers who choose another clinic
- Not every missed call is a lost client — existing clients usually call back. The default assumes only 25% go elsewhere. A new pet owner calling down a search-results list, though, usually books with whoever answers first.
- Monthly answering cost
- What you pay, or expect to pay, for call coverage. The default of $195 reflects a typical monthly subscription. Break-even compares that cost against the value of calls you would recover.
For the thinking behind the math, read the cost of missed calls at a vet clinic.
Stop the leak at the source.
VetWiseAI answers every call, 24/7, for a flat $195 per month after setup. We build every demo from your clinic’s own content.
FAQ
Frequently asked questions
How accurate is this calculator?
It is a planning estimate, not a guarantee. The math is straightforward, but the inputs are assumptions — your real numbers depend on actual call volume, your case mix, and how pet owners in your area behave when a call goes unanswered. Treat the result as a conversation starter, not a forecast. The most reliable way to ground it is to pull a month of your own phone logs.
Why are the default numbers so conservative?
Because an estimate is only useful if a practice owner trusts it. We deliberately set a low missed-call rate, a modest average visit value, and a modest share of callers who go elsewhere — and the visit value ignores new-client lifetime value entirely. If the figure still looks meaningful at conservative settings, it is worth a closer look. Every field is editable.
What counts as a missed call?
Any call that does not reach a response that can help: voicemail, a phone that rings out, a busy signal. For a worried pet owner, even a long hold can feel like being turned away. The calculator treats all of these the same way.
Does a missed call always mean a lost client?
No — many pet owners call back, and the calculator accounts for that. It assumes only a portion of missed callers choose another clinic. But a missed call is first an owner who did not get an answer about an animal they love. The revenue figure is the secondary concern; the pet owner is the first one.
How does break-even work?
Break-even is the number of recovered calls per month whose expected value covers the monthly cost of an answering service. Each recovered call is valued at the average visit value multiplied by the share of callers who would otherwise leave. If the result is a small number, the service largely pays for itself.